Robust Tracking and Automation Features
RedTrack is a one-stop solution for tracking, attributing, and automating your online ads. The tool has a wide range of features, starting with its robust tracking and data attribution functionality. RedTrack does not only track Google and Facebook Ads, but can also attribute your revenue to these ads accurately and efficiently. The platform’s hyper-accurate server-side and client-side tracking give a clear view of costs, spending, and revenue, while maintaining steadfast accuracy even after the iOS 14 update.
Harnessing Insights and Automating Control
The importance of intelligent data utilization should never be underestimated in today's dynamic marketing landscape. RedTrack excels at providing critical insights that help enhance ROI. With its custom report creation feature and numerous attribution models, users can monitor ad spend, returns, and revenue with ease. What’s more, the platform includes automation tools that considerably reduce manual control. Whether its blocking unfavorable placements or increasing budgets for winning campaigns, RedTrack optimizes these routines impeccably.
All-Round Support for Publisher and Partner Marketing
Paid ads are just one piece of the marketing puzzle. RedTrack recognizes this, offering expansive support for partner and affiliate marketing initiatives. Users can seamlessly track, analyze, and scale beyond paid ads, working with publishers, referrals, and influencers using a singular tool. With RedTrack, users enjoy consistent data accuracy, flexible tracking options, and an array of tools that ensure transparency in cost management and performance.
Unleashing The Power of Integration and Collaboration
RedTrack applies a highly collaborative approach with its team workspace feature. This functionality allows effective collaboration among team members, with capabilities for report sharing and grantable access levels. Moreover, the platform boasts of a massive collection of over 200+ integrations, including ad channels, e-commerce platforms, and affiliate networks. These key integrations further enhance the versatility of the tool, providing an all-encompassing solution for managing and scaling your online marketing campaigns.
In all, RedTrack is an incredibly advanced ad tracking and automation tool, with a comprehensive array of features designed to drive marketing efficiency and ROI growth. With its keen focus on accuracy, automation, and seamless integration, RedTrack is an invaluable tool, capable of converting complex data streams into actionable insights for businesses.
Frequently Asked Questions
Find answers to the most asked questions below.
What is RedTrack and what does it offer?
Redtrack is an advertising tracking and automation tool that allows you to track, attribute, automate and scale your ROI. It helps in managing all your ad campaigns from one platform and provides accurate data for different ad networks like Meta (FB), Google, TikTok etc. RedTrack offers features like reliable tracking & attribution, custom reports, automation tools, partner marketing and integrations with over 200 channels, e-commerce platforms, affiliate networks etc.
Can RedTrack track advertisements on all platforms?
Yes, RedTrack can track and attribute all your campaigns not just from Google & Facebook Ads but also from other ad networks like Meta (FB), Google, TikTok, and Taboola. It also supports server-side & client-side tracking and provides a clear view of your costs, expenditure, and revenue.
How does RedTrack assist in improving ROI of the advertisements?
RedTrack allows users to quickly understand what delivers ROI, block losing combinations, and scale winning ads. It provides custom reports, enables easy monitoring of ad spend, returns, revenue, and offers insights on customer journey. It also provides automation tools to automate routine operations like blocking bad placements or raising budget for winning campaigns.
What benefits does RedTrack offer other than ad tracking?
Apart from ad tracking and automation, RedTrack also provides partner marketing solutions for tracking, analyzing, and scaling beyond paid ads. Users can work with publishers, referrals, influencers and ensure data accuracy & attribution consistency using one tool. It further offers transparency over advertising costs, a single platform for all marketing activities reporting, and collaborative workspace for teams.
How secure and accurate is RedTrack's data?
RedTrack provides hyper-accurate server-side & client-side tracking and 100% attribution of revenue to ads. To ensure compliance with technology regulations and resilience against ad blockers, it operates from customer domains and the users' first-party cookies only. In terms of data protection, IP addresses from countries covered by GDPR are stored in an obfuscated manner only.
Can RedTrack integrate with other platforms?
Yes, RedTrack offers more than 200 integrations with different ad channels, e-commerce platforms, affiliate networks and more. This includes platforms like Google Ads, Facebook Ads, TikTok, Bing, Shopify, WooCommerce, ClickFunnels, ClickBank and so on. It allows for cost updates, conversions, stop rules, and notifications.
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