Social Media Tools

Use Your Social Media Accounts for Best Marketing Purposes

Thinking a decade ago, no one would have even guessed the importance of social media. Today, we are talking about some of the most influential websites and communities in every field of life. They are awesome for sharing pictures, videos, and content, but also for a great marketing strategy if you need it.

Millions of people spend hours on social media every single day and they are perfect for spreading the word about something you do. They are powerful and they reach the biggest number of people in the world regardless of the social media networks you are using. So, your marketing tools include a lot of social media coverage.

Of course, if you want to get the best results on every social media platform, you need some amazing software for that. Therefore, we are presenting you with a list of 38+ incredible social media tools that will help you achieve greatness and spread the word about your business. These platforms are not for fun only and you need to learn more about how to use them to your advantage.

What Are Social Media Management Tools?

As the name says, these tools are the ones that will help you manage the social media accounts that you already possess. It doesn't matter if you have them for fun or for your business needs, these tools will help you bring out the best in your social media accounts.

Most businesses use social media for their marketing needs. It doesn't matter which platform you are using (Facebook, Instagram, Twitter, Pinterest...), you will always have the best results if you are using social media management tools. These platforms have billions of people on their timelines every month and it is the safest way to spread the word about your business.

If you don't have a big number of employees handling your social media analytics, these tools will save your life. They are able to manage multiple social media accounts at once and create strong social media strategies to reach your desired audience. They will help you expand your reach and increase conversion rates on your websites by advertising your products on social media.

How Does a Good Social Media Strategy Work?

Everything on social media revolves around posts. If you create social media posts on a regular basis with relevant content and within the content calendar, you will achieve great success. Any social media tool that is able to handle your accounts will become your strongest asset if your goal is to advertise your products and increase sales.

With these powerful tools, you can schedule posts and automate postings. You don't need to do it manually every time. Simple scheduling tools are embedded within any social media management platform and it is very easy to use. If you become a premium member, you might even get a chance to see the perfect time for scheduling posts based on the community's activity.

Also, apart from automatization and scheduling posts, you get to monitor them and gain insight into their success. Moreover, you can manage social media accounts from one single dashboard and that is incredibly important. These tools bring ease of access to all social media platforms and you will see success right from the beginning. Your social media calendar will be filled with relevant posts and your target audience will love it.

What Are the Main Types of Tools for Social Media Posts?

Any social media management tool can help you streamline your process and save your time. Your workflow doesn't have to be rough because you won't need to publish content manually. Still, there are several different types of social media tools that you need to be acquainted with and we are here to help you get immersed in the experience.

Types of Social Media Platforms

First of all, you need to know what to use your tools for. There are three main types of social media platforms: listening platforms, publishing platforms, and competitive research platforms. Pick the tools that go well with either one of these and your road to success is much shorter already.

Social Media Scheduling Tools

This is the type of software that most people want and need. The best social media tools have the ability to schedule posts in advance. If you have unlimited access to these tools, you can schedule posts up to a month ahead and just be there to witness greatness. This saves so much time and it directs your workflow.

Content Creation Tools

This part of the process is essential for social media marketing. Your target audience needs relevant content strategy and that is exactly what these tools will bring. You will be able to schedule and create amazing content that will be relevant to many people and on many social media channels.

Social Media Analytics Tools

Creating and publishing content is easy. However, what happens after you have done that? Well, you need to analyze the process and the results of it. This is where social media analytics tools step in. They will analyze and manage your posts and inform you of any changes that need to be made.

Content Curation Tools

Sometimes, it is not about creating the right content but about sharing it with others. This is why content curation is important. It allows you to search for relevant content and share it with other social media channels. You can find content based on different topics or even the influencers who have spoken about it.

How to Choose the Best Social Media Management Tools?

In today's digital world full of social media interactions, you need the most powerful tools if you want to stand out. Just look at the biggest brand mentions. They always have the best content and an amazing number of followers who are updated about it every single day. If you want that for your business, you need a tool from our list.

First of all, think about your needs. If you want a tool that will bring you a powerful marketing strategy, look no further. There are many tools we offer that will create content and publish it for everyone to see. This will increase the number of your followers and, hence, leads. All of this leads to a higher conversion rate.

Also, you need to look at the other features these tools have. Their ability to manage multiple accounts at the same time from the same dashboard is amazing. Also, it should be easy to do with a user-friendly interface. Finally, think about the amount of money you are ready to spend on these tools. Most are affordable but some need a larger investment.

What Are the Best Social Media Tools?

It doesn't matter what kind of business you own, you will find what you are looking for here. There are social media tools that are great for medium and small businesses as well as the ones for big enterprises. On our list, you will find an incredible number of 38+ social media tools that will solve any riddle you have in your marketing plan.

The best social media management tools we have displayed are Awario, Buffer, and Sprout Social. They take the first three places on our list and the biggest number of people use them and trust them. They have all the features that you need for your social media accounts and you can manage multiple platforms at once with them.

Also, you can find other trusted tools here as well. Some of them are Later, Planoly, Preview, and Cision. Of course, the tools at your disposal are very powerful and handy so you clearly cannot make a mistake in using any one of them. So, see what your needs and your goals are and pick the best one for you right this instance.

Are There Free Social Media Management Platforms?

There are many tools that come with a free version. You don't have to pay for them at all but some of the features will be hidden from you. For example, when it comes to free social media tools that deal with scheduling posts, they will allow you limited access. You will have a limited number of posts to schedule and they won't offer any advanced features.

For the majority of people, this works pretty well. However, if you own a big enterprise and you don't want to hire additional staff for these purposes, you can get the top social media tools you can find on our list and become a premium member of them. This way, you will get a much better insight into the patterns of your accounts.

Social media software for monitoring and scheduling can be yours for an affordable price. They go as low as $15.00 a month. When you see what they have to bring to the table, you won't stop until all of their features are yours. Therefore, start your social media journey today with the best social media management tools out there.

Final Thoughts?

Have you always dreamed of having millions of followers and a huge revenue at the end of each month? Well, you can have that if you start using these social media managers. They will increase your social media performance and power up your social accounts. All social media users need a tool like this and it works for all your social accounts.

You can deal with bulk scheduling, detailed analytics, marketing strategies, Pinterest and Instagram performance, and many other key features. All you have to do is pick the one tool that works best for you and your social media accounts will rise to the sky. It is always worth trying them out!

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Comparison Social Media Tools

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#Name	Popularity	Features	Platform	Price
1. Awario	100% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web	$29
2. Buffer	94% people use it	Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	iOS Web Android	$6
3. SproutSocial	86% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Android iOS Web Windows MacOS	$99
4. Planoly	73% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	iOS Windows Web Android MacOS	$11.25
5. Preview	67% people use it	Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.		$6.67
6. Cision	61% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Android Web iOS
7. IconoSquare	56% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	iOS Web Android	$59
8. SocialBakers	51% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Windows Android Web	$200
9. Brandwatch	46% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web
10. Twiends	42% people use it	Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice.	Web	$39.80
11. CrowdfireApp	38% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	iOS Windows Web Android MacOS	$9.99
12. FanpageKarma	34% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Android iOS Web MacOS	$69
13. SocialPilot	31% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Android MacOS Web iOS	$30
14. ZohoSocial	29% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	iOS Windows Web Android MacOS	$10
15. MeltWater	26% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	MacOS iOS Web Android	$
16. AgoraPulse	23% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Android Web iOS	$69
17. Sendible	21% people use it	Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web Android iOS MacOS	$29
18. Ripl	18% people use it	Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice.	Android iOS Web Windows	$12.99
19. Later	17% people use it	Branded Shortlinks Enables users to select custom and branded vanity URLs. Link Analytics Displays analytics such as clicks, sources, and demographics. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Branded Shortlinks Enables users to select custom and branded vanity URLs. Link Analytics Displays analytics such as clicks, sources, and demographics. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web Android iOS Windows	$18
20. DuxSoup	17% people use it	Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web	$14.99
21. MeetEdgar	15% people use it	Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	MacOS iOS Web Android	$29.99
22. OnlyPult	14% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Windows Web Android iOS	$25
23. SocialBee	14% people use it	Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web	$29
24. Combin	13% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	MacOS Windows Web	$15
25. eClincher	12% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web iOS Android	$65
26. Plann	12% people use it	Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	iOS Web Android	$15
27. Kontentino	11% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Android iOS Web	$69
28. Planable	11% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	iOS Windows Web Android MacOS	$13
29. BrandMentions	11% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web	$99
30. O Oktopost	11% people use it	Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	MacOS iOS Web Android	$9
31. dlvr.it	11% people use it	Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web	$10.79
32. SmarterQueue	11% people use it	Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	iOS Android Web	$29.99
33. Gain	11% people use it	Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Windows Web MacOS	$119
34. Metricool	11% people use it	Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	MacOS iOS Web Android	$12
35. CrowdRiff	10% people use it	Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web
36. StatusBrew	10% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Android iOS Web MacOS	$69
37. HopperHQ	10% people use it	Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.	Web Android iOS	$19
38. Postfity	10% people use it	Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Influencer Identification Identifies who is talking about your brand along with their influence over social communities. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice.	iOS Windows Web Android MacOS	$49
39. scribowriter	7% people use it	Content Generation Content Generation Plagiarism Check Checks for instances of plagiarism. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Templates Provide standard templates that users can customize to create new projects. Content Generation Content Generation Plagiarism Check Checks for instances of plagiarism. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Templates Provide standard templates that users can customize to create new projects. Templates Ability for users to choose from prebuilt templates for various design formats (E.g. flyer, presentation, invitation, etc.) to edit and customize.	Windows Web	$9
40. Loomly	1% people use it	Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.		$32
41. Hootsuite	1% people use it	Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats. Sentiment Analysis Determines whether mentions of your brand are positive, negative, or neutral. Social Measurement Measure campaigns, brands, and products for quantitative metrics such as conversation volume, when conversations are happening, and your brand's share of voice. Social Reporting Access custom reports and dashboards to measure social activity and engagement opportunities. Allows users to export data and graphs into various formats.		$99

Frequently Asked Questions

Find answers to the most asked questions below.

Can I cancel my Wave subscription at any time?

Yes, you can unsubscribe from Wave at any time. The cancellation of your subscription will take effect at the end of the billing period in which you cancel.

How to Use Social Media as Effective Customer Service Tools?

You can share all kinds of information and content with your followers on social media. If that content needs to be connected to the customer service, you can use the best social media tools that will help you with that. These tools will help you create relevant content and share it with your followers so they can get valubale information about your customer service options.

What Are Social Media Tools Used for?

Social media tools are used for managing your social media accounts. These tools can manage multiple accounts at the same time using the same dashboard. They can deal with scheduling posts, managing the content, analyzing the post’s effectiveness, and reaching target audience on any social media account that you own. They are great for any kind and size of a business you have.

How Can Social Media Tools Be Used to Maintain Professional Appearance?

Social media is used for many purposes and many professional companies are using them to their benefit. You can use the best social media tools to maintain professional appearance if you want. This is done by safely and meticulously organizing content and publishing posts that are about your field of business.

What Are the Best Practices for Social Media Marketing Tools?

The best practices for social media tools are their abilities to schedule, monitor, and analyze posts. This saves a lot of time and it directs your workflow. Also, these tools serve well for post curation. This is the ability to find and share the most unique content with your audience. All of these areas are perfect for your marketing solutions and strategies on any social media account you have.

Pluralsight Skills

pluralsight.com

Boost tech proficiency with Pluralsight Skills - a dynamic learning platform with thousands of expert-led courses and hands-on labs. Perfect for individual upskilling or team training.

Udacity

udacity.com

Discover a new way to learn with Udacity - a leader in online education with real-world projects, expert mentors, and diverse courses across data science, programming, and more. Encouraging career development and personal growth.

Skymem

skymem.info

Discover Skymem, a state-of-the-art web scraping tool. Designed to easily extract specific emails from various online sources including websites and social profiles, Skymem is a valuable resource for digital marketers, SEO experts, and developers. Use responsibly.

Sketch

sketch.com

Sketch is a versatile design tool native to macOS. Ideal for web designers and developers, it allows seamless design, prototyping, and illustration. Experience real-time collaboration, advanced editing controls, and robost sharing options, enhancing productivity and creativity.

Content Pilot

contentpilot.com

Content Pilot offers a robust suite of tools for professional brand positioning, website design, and content creation. Relying on strategic and unique approaches, it propels brands to stand out in their industry.

Topic Mojo

topicmojo.com

Explore web data with Topic Mojo, an all-in-one tool for seamless topic research. Effortlessly create content, optimize workflow, customize reports and enjoy round-the-clock support. Gain insights on trends and user sentiments across 215+ countries.

SEO Autopilot Backlink Building

seo-autopilot.eu

Supercharge your website's SERP rankings with SEO Autopilot Backlink Building, a reliable tool focused on high-quality link building from diverse authoritative sources. Packed with advanced, intuitive features for strategic and successful SEO planning.

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Social Media Tools

Use Your Social Media Accounts for Best Marketing Purposes

What Are Social Media Management Tools?

How Does a Good Social Media Strategy Work?

What Are the Main Types of Tools for Social Media Posts?

Types of Social Media Platforms

Social Media Scheduling Tools

Content Creation Tools

Social Media Analytics Tools

Content Curation Tools

How to Choose the Best Social Media Management Tools?

What Are the Best Social Media Tools?

Are There Free Social Media Management Platforms?

Final Thoughts?

Awario

Web

Buffer

iOS

Web

Android

SproutSocial

Android

iOS

Web

Windows

MacOS

Planoly

iOS

Windows

Web

Android

MacOS

Preview

Cision

Android

Web

iOS

IconoSquare

iOS

Web

Android

SocialBakers

Windows

Android

Web

Brandwatch

Web

Twiends

Web

CrowdfireApp

iOS

Windows

Web

Android

MacOS

FanpageKarma

Android

iOS

Web

MacOS

SocialPilot

Android

MacOS

Web

iOS

ZohoSocial

iOS

Windows

Web

Android

MacOS

MeltWater

MacOS

iOS

Web

Android

AgoraPulse

Android

Web

iOS